MEUNDIES PARTNERS WITH THE ROLLING STONES FOR LIMITED-EDITION COLLECTIONMeUndies, a leading mens and womens underwear, sleepwear and loungewear brand with a fiercely loyal community of Gen Z and millennial customers and Bravado, Universal Music Groups merchandise and brand management company, today announced the launch of a limited-edition print in collaboration with iconic rock band The Rolling Stones. The new MeUndies x The Rolling Stones collection for men and women features the bands iconic tongue and lips logo on undies, socks, bralettes and loungewear offered in sizes XS-4XL. The Rolling Stones was one of my favorite bands growing up, and I was lucky enough to see them live for their 40 Licks tour while backpacking in Hamburg, Germany in 2003, said Jonathan Shokrian, Founder and CEO of MeUndies. This collaboration allows both The Rolling Stones fans and our MeUndies community to celebrate legendary music and rock out in epicly-soft Undies. Designed in 1970 by English artist John Pasche, The Rolling Stones logo is one of the most famous graphics in rock n roll history. The new MeUndies collection featuring the logo was created to celebrate the band, which has been promoting authentic self-expression and inspiring fans to challenge the status quo and embrace their individuality since 1962. This limited-edition collection gives Rolling Stones fans a new way to show their love for the band, said Christine Buckley, Vice President, Global Brand Management, Bravado. MeUndies shares the same commitment to unself-conscious free expression that Mick and the band have always embodied, which is why this collab is such an exciting one. The collection is now available for purchase exclusively on MeUndies.com. All prints from MeUndies, including The Rolling Stones collection, are limited-edition, so once they sell out, they wont come back. MeUndies designs ultrasoft basics, including underwear, socks, sleepwear, loungewear and, now, swimwear for both men and women. The brand is committed to celebrating comfort, creativity and self-expression and is renowned for its ethos of inclusivity, body positivity and transparency, its MeUndies Gives program, and its frequent drops of colorful, trendy prints in its MicroModal line. Buy them here
About the brandsAbout MeUndies MeUndies is a Los Angeles based underwear and loungewear company best known for its softer-than-soft basics. Founded in 2011, MeUndies disrupted the underwear industry when it launched the first online underwear subscription. Through the years, the brand has inspired a passionate community of undie-obsessed individuals with its bold, creative prints and mission to fuel authentic self-expression. Today, MeUndies has sold more than 19 million pairs of underwear. It continues to redefine the subscription market by evolving the transactional subscription model to a membership centered on community and inclusion. Through its MeUndies Gives program, the brand supports nonprofit organizations that share its mission and leads in practices of sustainable and ethical manufacturing and workplace diversity and equity. The innovative direct-to-consumer brand offers multiple purchasing options, including singles, packs and matching pairs in sizes XS to 4XL as well as a monthly membership subscription. MeUndies opened its first flagship store in Los Angeles in 2018. About Bravado Bravado is the leading global provider of consumer, lifestyle, and branding services to recording artists and entertainment brands around the world. Part of Universal Music Group, the leader in music-based entertainment, Bravado represents artists in more than 40 countries and provides services including sales, licensing, branding, marketing, and e-commerce. Their extensive global distribution network gives artists and brands the opportunity to create deeper connections with their fans through apparel, consumer packaged goods and unique experiences. For more information: http://www.bravado.com. |
