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The story ends the same for all of us — so let it rip while you’re here. You’re not obligated to exist — but you’re here. So why not give it hell?” – Matt Vincent

It’s time to Stop Living on Autopilot and Start Chasing a Life Worth Dying For! ⚠️ Are you still waiting to live your “real life, the life that you actually want to live? Hoping you’ll have time when retured to fufil all your dreams with dwindling time, energy and hope.

Most men stay stuck in comfort until it’s too late. In this raw, powerful episode, Matt Vincent shares how to stop drifting and start living like it actually matters.

🎙️Meet Matt Vincent — 2x Highland Games World Champion, entrepreneur, and the unapologetic force behind the Not Dead Yet mindset. He’s on a mission to shake you out of mediocrity and into a life worth dying for. Right now.

After losing his athletic identity to injury and burnout, Matt rebuilt himself — mentally, physically, and spiritually — to chase a life of meaning, discomfort, and daily progress, and wants to show how to discover yours too! Today, he inspires thousands through his brand, podcast, and raw message: you’re not dead yet — so live like it.

What if the real reason you’re stuck isn’t fear of failure — but fear of truly living?

In this episode, Matt Vincent challenges everything you think you know about comfort, purpose, and why playing it safe might be the riskiest move of all. Are you ready to find out what you’re truly capable of — before it’s too late?

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KEY POINTS, Links & Actions

Key Areas Covered in This Episode:

🧠 Mindset Shifts & Self-Ownership

  • Matt breaks down his Not Dead Yet philosophy — why embracing discomfort is key to escaping mediocrity.

  • The danger of “good enough” and how it traps people in slow decay.

  • Why taking radical accountability gives you your power back.

🔥 The Wake-Up Call

  • Matt shares how the death of his father and chronic pain became catalysts for transformation.

  • Talks about the importance of creating urgency — remembering you’re on the clock.

🛠️ Tools for Change

  • “Microdose effort daily” — Why consistency, not intensity, is the secret weapon.

  • The “floor to ceiling” strategy: setting a daily minimum instead of waiting for motivation.

  • Journaling and gratitude as tools to rewire the internal dialogue.

🏋️ From Highland Games to Healing

  • How strength sports gave Matt a system for growth, recovery, and obsession.

  • Lessons from throwing stones and running an apparel brand that apply to all areas of life.

💬 Comparison vs. Inspiration

  • The trap of social media envy and how to flip it into fuel.

  • Why people who’ve “made it” aren’t proof you’re behind — they’re proof it’s possible.

🧘 Solitude, Presence & Nature

  • How Matt balances solitude and service — using nature to recharge and gain perspective.

  • The creative benefits of silence and choosing environments that align with your energy.

❤️ Relationships & Alignment

  • How to attract the right partner by becoming the person you want to meet.

  • Why clarity, boundaries, and self-respect shape every connection — romantic or otherwise.

🌄 The Final Challenge

  • Memento Mori: You’re going to die — so how will you live?

  • The goal isn’t perfection. It’s showing up fully, every day, with the time you have left.

Here are some great tips to focus on!

Here are some key points that I would advise you to concentrate on

🌑 Before: Success Without Fulfillment

Matt was a world-class strength athlete, crushing it in the Highland Games and building a life that looked great on paper — but behind the scenes, he felt stuck. A stable sales job in oil and gas gave him comfort, but not purpose. He knew he wasn’t all in.

The Catalyst: Pain, Loss & a Wake-Up Call

When his father died and chronic knee pain made it impossible to compete, Matt hit rock bottom — physically, mentally, and emotionally. Traveling with a cane, feeling broken, and disconnected from himself, he had a chilling realization:

  • “If I don’t fix this… I’ll die like this.”


    🔥 The Shift: Radical Ownership & Rebuilding

    Instead of staying stuck, Matt chose to fight. He dropped the excuses, overhauled his health, started journaling, launched an apparel brand, and leaned into discomfort as a way of life. He reframed his pain into fuel and began living like the clock was ticking — because it is.


    🚀 After: Living Hard, Loving Harder

    Now, Matt is the embodiment of his Not Dead Yet mindset — coaching others, exploring the limits of human potential, building powerful relationships, and chasing meaningful challenges every day. His journey isn’t about being perfect — it’s about showing up fully before time runs out.

Key Takeaways from the Interview:

  • 🔑 Key Takeaways from This Episode with Matt Vincent

    1. 🔥 Discomfort is the Doorway to Growth
      Stop waiting for rock bottom. If you want greatness, you have to leave “good enough” behind — voluntarily.

    2. Memento Mori: You’re on the Clock
      Remembering that you’re going to die isn’t morbid — it’s motivation. Act like your time matters, because it does.

    3. 📉 “Floor, Not Ceiling” Consistency Wins
      Forget perfection. Set a minimum viable effort each day — even 100 pushups is better than none.

    4. 🎯 Get Clear on Your Intentions Before You Act
      Know why you’re doing something — not just what. Intention fuels commitment and long-term direction.

    5. 🚫 Don’t Chase Validation — Build Authenticity
      If you’re doing it for likes, it won’t last. Do it because you love it — even when no one’s watching.

    6. 🧠 Catch Old Patterns Early
      You don’t need to stop negative thoughts — just notice them faster, and choose a better response.

    7. 💪 Become the Person You Want to Attract
      Whether it’s love, success, or freedom — build the version of yourself that naturally calls those things in.

    8. 🧩 Microdose Success, Don’t Macro-Chase It
      You can’t binge your way to health or happiness. Tiny daily actions — done consistently — build the life you want.

    9. 🪞 Self-Awareness Is Step One
      You can’t fix what you won’t face. Start by honestly auditing your habits, energy leaks, and daily choices.

    10. 🧭 Solitude Refuels the Leader
      True leadership and creativity require quiet. Step away often to reconnect, reflect, and reset your direction.

    11. 🌱 Gratitude Isn’t a Journal Prompt — It’s a Practice
      It’s not what you write — it’s what you feel. Practicing daily gratitude rewires your mindset for abundance.

    12. 💡 Use Comparison as Proof, Not Punishment
      Feeling jealous? Flip it. The people who trigger you are showing you what’s possible — take notes, not shame.

    13. 🎮 Play Over Perfection
      Train so you can play — not just to hit numbers. Movement, nature, challenge — it should be fun, not a chore.

    14. 🧱 Build Boundaries That Protect Your Energy
      No more bullshit relationships or time-wasters. Clarity about who you are helps filter out what doesn’t align.

    15. 🗣️ Talk to Yourself Like You Would a Friend
      If your inner voice is cruel, fire it. Rewire your self-talk to be encouraging, accountable, and compassionate.

🎯 Listener Challenges: Take the First Step Toward Your ‘Not Dead Yet’ Life

  1. 📝 Write Your “Why Not Now?” List
    List 3 things you’ve been putting off — passions, conversations, changes — and ask yourself: Why not now?

  2. 📉 Set Your “Floor” for the Week
    Pick a simple, doable action you’ll commit to daily — like 50 pushups, 10 minutes of writing, or a morning walk. Don’t aim for perfect. Just show up.

  3. 📱 Do a Social Media Detox Day
    Unfollow 5 accounts that spark comparison or jealousy. Replace them with 5 that inspire real action.

  4. 🎒 Plan One Discomfort Challenge
    Sign up for something that scares you a little — a class, a cold plunge, a hike, a sparring session. Choose discomfort on purpose this week.

  5. 🌳 Find Solitude in Nature
    Spend 30 minutes alone in nature. No music. No phone. Just walk, sit, breathe, and listen.

  6. 🧭 Define Your Personal North Star
    Journal on this: If I died one year from now, how would I want to live between now and then? Let the answers shape your next steps.

  7. 💬 Send a “No Agenda” Message
    Text or call someone important to you just to say you appreciate them — no reason, no ask. Just presence and connection.

  8. 🔁 Catch & Flip a Negative Pattern
    Next time you catch yourself in a negative loop (jealousy, procrastination, self-doubt), pause. Say out loud: “Thanks for noticing. Let’s pivot.” Then take a micro-action.

  9. 🔒 Set One Boundary This Week
    Say no to something that drains you. Protect your energy by standing up for your time, attention, or values.

  10. ❤️ Practice Mirror Gratitude
    Each morning for 5 days, look yourself in the eye and say 3 things you’re grateful for — including one about your body or mind. Out loud. Every day.

  11. 🚀 Bonus Listener Challenges: Step Into the Arena

    1. 🧠 Audit Your Inputs
      For 24 hours, track everything you consume — podcasts, social media, conversations, food. Then ask: Is this helping me grow, or keeping me numb?

    2. 📚 Start a 10-Year Skill
      Pick something unreasonable that excites you (e.g., Brazilian Jiu-Jitsu, filmmaking, writing a book). Commit to learning it like you’ll still be doing it in 10 years.

    3. 💡 “Comparison → Inspiration” Flip
      Find someone you envy and reverse-engineer their journey. What did they do that you can start emulating today?

    4. 🔥 Create a “Not Dead Yet” Bucket List
      Write 10 things you want to do, experience, or become before you die. Choose one and set a start date this month.

    5. Delete One “Comfort Trap”
      Whether it’s fast food in the house, endless scrolling, or a soul-draining routine — remove one trigger and replace it with a small challenge.

    6. 🗺️ Design Your Ideal Day (Then Live It Once)
      What would your perfect, purpose-filled day look like? Plan it, schedule it, and live it out in full within the next 2 weeks.

    7. 🎤 Speak a Truth You’ve Been Avoiding
      Have that one conversation — with your boss, your partner, your inner critic. Say what needs to be said. Be honest. Be free.

    8. 🧩 Write Your Scar Story
      Journal about a defining low point — not as a victim, but as the hero in training. What did you survive? What did it teach you?

    9. 💥 Do the Hard Thing First Tomorrow
      Before email, before scrolling, before distractions — tackle your biggest task or challenge first thing in the morning.

    10. 🧱 “One Brick a Day” Challenge
      Choose one habit you want to build. Do one action, one rep, or one tiny piece of it every day for the next 30 days. Track it. Don’t break the chain.

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🧠 Key Lesson + Call to Action

The core lesson from this episode is simple but undeniable: you are not dead yet — so stop living like you are. As Matt Vincent powerfully reminds us, comfort is a slow killer, and “good enough” is often the most dangerous trap of all. Real transformation starts when you choose discomfort on purpose, take radical ownership of your story, and commit to daily, imperfect action. You don’t need to wait for rock bottom, permission, or the perfect plan — you just need to start showing up with intention, right now.

👉 Call to Action:
Pick one thing you’ve been avoiding — and take messy, imperfect action on it today. No more waiting. No more playing small. Life’s short. Live hard. You’re not dead yet.

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About the Author
I’m a podcaster who interviews great examples of people to discuss and highlight the methods, hacks, tips and procedures you can use in your own life to help you develop and better your life. I would definitely not consider myself an expert, so to improve, I ask them and action it in my own life! My personal journey has been marked by awkwardness and awesomeness, OCD and ‘OMG’. I have suffered with depression, shyness, unhappiness and lack of focus and motivation so I know what’s it like to feel lost and hopeless. Back then, I wished I had a podcast to listen to and find actual fixes and concrete action steps and not just unobtainable suggestions and promotion of their products but couldn’t find it … so I made my own!

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