
TODAY's GUEST IS ...
“The story ends the same for all of us — so let it rip while you’re here. You’re not obligated to exist — but you’re here. So why not give it hell?” – Matt Vincent
It’s time to Stop Living on Autopilot and Start Chasing a Life Worth Dying For! ⚠️ Are you still waiting to live your “real life, the life that you actually want to live? Hoping you’ll have time when retured to fufil all your dreams with dwindling time, energy and hope.
Most men stay stuck in comfort until it’s too late. In this raw, powerful episode, Matt Vincent shares how to stop drifting and start living like it actually matters.
🎙️Meet Matt Vincent — 2x Highland Games World Champion, entrepreneur, and the unapologetic force behind the Not Dead Yet mindset. He’s on a mission to shake you out of mediocrity and into a life worth dying for. Right now.
After losing his athletic identity to injury and burnout, Matt rebuilt himself — mentally, physically, and spiritually — to chase a life of meaning, discomfort, and daily progress, and wants to show how to discover yours too! Today, he inspires thousands through his brand, podcast, and raw message: you’re not dead yet — so live like it.
What if the real reason you’re stuck isn’t fear of failure — but fear of truly living?
In this episode, Matt Vincent challenges everything you think you know about comfort, purpose, and why playing it safe might be the riskiest move of all. Are you ready to find out what you’re truly capable of — before it’s too late?
If you are liking the show, please remember to subscribe on your podcast platform and follow on social media. All likes, subscribes and comments, help grow the show!

GUEST SOCIAL LINKS
LINKS
- Read the interview transcript here: Matthew Vincent interview-transcript
- 🔗 Key Links from This Episode
Listen Here
Watch Here
KEY POINTS, Links & Actions
Key Areas Covered in This Episode:
🧠 Mindset Shifts & Self-Ownership
Matt breaks down his Not Dead Yet philosophy — why embracing discomfort is key to escaping mediocrity.
The danger of “good enough” and how it traps people in slow decay.
Why taking radical accountability gives you your power back.
🔥 The Wake-Up Call
Matt shares how the death of his father and chronic pain became catalysts for transformation.
Talks about the importance of creating urgency — remembering you’re on the clock.
🛠️ Tools for Change
“Microdose effort daily” — Why consistency, not intensity, is the secret weapon.
The “floor to ceiling” strategy: setting a daily minimum instead of waiting for motivation.
Journaling and gratitude as tools to rewire the internal dialogue.
🏋️ From Highland Games to Healing
How strength sports gave Matt a system for growth, recovery, and obsession.
Lessons from throwing stones and running an apparel brand that apply to all areas of life.
💬 Comparison vs. Inspiration
The trap of social media envy and how to flip it into fuel.
Why people who’ve “made it” aren’t proof you’re behind — they’re proof it’s possible.
🧘 Solitude, Presence & Nature
How Matt balances solitude and service — using nature to recharge and gain perspective.
The creative benefits of silence and choosing environments that align with your energy.
❤️ Relationships & Alignment
How to attract the right partner by becoming the person you want to meet.
Why clarity, boundaries, and self-respect shape every connection — romantic or otherwise.
🌄 The Final Challenge
Memento Mori: You’re going to die — so how will you live?
The goal isn’t perfection. It’s showing up fully, every day, with the time you have left.
Here are some great tips to focus on!
Here are some key points that I would advise you to concentrate on
🌑 Before: Success Without Fulfillment
Matt was a world-class strength athlete, crushing it in the Highland Games and building a life that looked great on paper — but behind the scenes, he felt stuck. A stable sales job in oil and gas gave him comfort, but not purpose. He knew he wasn’t all in.
⚡ The Catalyst: Pain, Loss & a Wake-Up Call
When his father died and chronic knee pain made it impossible to compete, Matt hit rock bottom — physically, mentally, and emotionally. Traveling with a cane, feeling broken, and disconnected from himself, he had a chilling realization:
“If I don’t fix this… I’ll die like this.”
🔥 The Shift: Radical Ownership & Rebuilding
Instead of staying stuck, Matt chose to fight. He dropped the excuses, overhauled his health, started journaling, launched an apparel brand, and leaned into discomfort as a way of life. He reframed his pain into fuel and began living like the clock was ticking — because it is.
🚀 After: Living Hard, Loving Harder
Now, Matt is the embodiment of his Not Dead Yet mindset — coaching others, exploring the limits of human potential, building powerful relationships, and chasing meaningful challenges every day. His journey isn’t about being perfect — it’s about showing up fully before time runs out.
Key Takeaways from the Interview:
🔑 Key Takeaways from This Episode with Matt Vincent
🔥 Discomfort is the Doorway to Growth
Stop waiting for rock bottom. If you want greatness, you have to leave “good enough” behind — voluntarily.⏳ Memento Mori: You’re on the Clock
Remembering that you’re going to die isn’t morbid — it’s motivation. Act like your time matters, because it does.📉 “Floor, Not Ceiling” Consistency Wins
Forget perfection. Set a minimum viable effort each day — even 100 pushups is better than none.🎯 Get Clear on Your Intentions Before You Act
Know why you’re doing something — not just what. Intention fuels commitment and long-term direction.🚫 Don’t Chase Validation — Build Authenticity
If you’re doing it for likes, it won’t last. Do it because you love it — even when no one’s watching.🧠 Catch Old Patterns Early
You don’t need to stop negative thoughts — just notice them faster, and choose a better response.💪 Become the Person You Want to Attract
Whether it’s love, success, or freedom — build the version of yourself that naturally calls those things in.🧩 Microdose Success, Don’t Macro-Chase It
You can’t binge your way to health or happiness. Tiny daily actions — done consistently — build the life you want.🪞 Self-Awareness Is Step One
You can’t fix what you won’t face. Start by honestly auditing your habits, energy leaks, and daily choices.🧭 Solitude Refuels the Leader
True leadership and creativity require quiet. Step away often to reconnect, reflect, and reset your direction.🌱 Gratitude Isn’t a Journal Prompt — It’s a Practice
It’s not what you write — it’s what you feel. Practicing daily gratitude rewires your mindset for abundance.💡 Use Comparison as Proof, Not Punishment
Feeling jealous? Flip it. The people who trigger you are showing you what’s possible — take notes, not shame.🎮 Play Over Perfection
Train so you can play — not just to hit numbers. Movement, nature, challenge — it should be fun, not a chore.🧱 Build Boundaries That Protect Your Energy
No more bullshit relationships or time-wasters. Clarity about who you are helps filter out what doesn’t align.🗣️ Talk to Yourself Like You Would a Friend
If your inner voice is cruel, fire it. Rewire your self-talk to be encouraging, accountable, and compassionate.


🎯 Listener Challenges: Take the First Step Toward Your ‘Not Dead Yet’ Life
📝 Write Your “Why Not Now?” List
List 3 things you’ve been putting off — passions, conversations, changes — and ask yourself: Why not now?📉 Set Your “Floor” for the Week
Pick a simple, doable action you’ll commit to daily — like 50 pushups, 10 minutes of writing, or a morning walk. Don’t aim for perfect. Just show up.📱 Do a Social Media Detox Day
Unfollow 5 accounts that spark comparison or jealousy. Replace them with 5 that inspire real action.🎒 Plan One Discomfort Challenge
Sign up for something that scares you a little — a class, a cold plunge, a hike, a sparring session. Choose discomfort on purpose this week.🌳 Find Solitude in Nature
Spend 30 minutes alone in nature. No music. No phone. Just walk, sit, breathe, and listen.🧭 Define Your Personal North Star
Journal on this: If I died one year from now, how would I want to live between now and then? Let the answers shape your next steps.💬 Send a “No Agenda” Message
Text or call someone important to you just to say you appreciate them — no reason, no ask. Just presence and connection.🔁 Catch & Flip a Negative Pattern
Next time you catch yourself in a negative loop (jealousy, procrastination, self-doubt), pause. Say out loud: “Thanks for noticing. Let’s pivot.” Then take a micro-action.🔒 Set One Boundary This Week
Say no to something that drains you. Protect your energy by standing up for your time, attention, or values.❤️ Practice Mirror Gratitude
Each morning for 5 days, look yourself in the eye and say 3 things you’re grateful for — including one about your body or mind. Out loud. Every day.🚀 Bonus Listener Challenges: Step Into the Arena
🧠 Audit Your Inputs
For 24 hours, track everything you consume — podcasts, social media, conversations, food. Then ask: Is this helping me grow, or keeping me numb?📚 Start a 10-Year Skill
Pick something unreasonable that excites you (e.g., Brazilian Jiu-Jitsu, filmmaking, writing a book). Commit to learning it like you’ll still be doing it in 10 years.💡 “Comparison → Inspiration” Flip
Find someone you envy and reverse-engineer their journey. What did they do that you can start emulating today?🔥 Create a “Not Dead Yet” Bucket List
Write 10 things you want to do, experience, or become before you die. Choose one and set a start date this month.⛔ Delete One “Comfort Trap”
Whether it’s fast food in the house, endless scrolling, or a soul-draining routine — remove one trigger and replace it with a small challenge.🗺️ Design Your Ideal Day (Then Live It Once)
What would your perfect, purpose-filled day look like? Plan it, schedule it, and live it out in full within the next 2 weeks.🎤 Speak a Truth You’ve Been Avoiding
Have that one conversation — with your boss, your partner, your inner critic. Say what needs to be said. Be honest. Be free.🧩 Write Your Scar Story
Journal about a defining low point — not as a victim, but as the hero in training. What did you survive? What did it teach you?💥 Do the Hard Thing First Tomorrow
Before email, before scrolling, before distractions — tackle your biggest task or challenge first thing in the morning.🧱 “One Brick a Day” Challenge
Choose one habit you want to build. Do one action, one rep, or one tiny piece of it every day for the next 30 days. Track it. Don’t break the chain.
LEVEL UP Time WITH THIS KEY LESSON!

LEVEL UP Time WITH THIS KEY LESSON!

🧠 Key Lesson + Call to Action
The core lesson from this episode is simple but undeniable: you are not dead yet — so stop living like you are. As Matt Vincent powerfully reminds us, comfort is a slow killer, and “good enough” is often the most dangerous trap of all. Real transformation starts when you choose discomfort on purpose, take radical ownership of your story, and commit to daily, imperfect action. You don’t need to wait for rock bottom, permission, or the perfect plan — you just need to start showing up with intention, right now.
👉 Call to Action:
Pick one thing you’ve been avoiding — and take messy, imperfect action on it today. No more waiting. No more playing small. Life’s short. Live hard. You’re not dead yet.

Affiliate Products to level up with
There are millions of potential products to buy, so how do you know which ones are worth your hard earned money? Simple! Click here and visit my AFFILIATES HIGHLIGHTS page to explore the products and services I recommend that will transform, improve and evolve your life.
There is a wide range of companies showcased on the page, companies that will make you a better athlete, a better lover, a better man, better in all areas of your life.
Find YOUR NEXT Episode to listen to!
If you enjoyed the podcast, please help me by posting a review on iTunes or your podcast provider.
Also, please ensure that you click my social media buttons to stay in touch for updates on the latest posts, affiliate deals, virtual hugs and what not!
To see all current episodes, simply click here or select another episode from the random generating carousel!
Podcast: Play in new window | Download
#177 Danny McMillan on how to level up your life after 40!
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
Episode #135 Andy Torbet on overcoming fear, building resilience & living a life of adventure
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
#79 Nick Bare on how to build a business by embracing the suck
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
EPISODE #125 Chris Powell on transforming your body through self-love
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
#99 Elle Russ on how to be as Confident as f**k: find it, build it and use it!
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
Episode #118 Rob Biernacki on competition prep, training & game building
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
#187 Dain Walker on how to bring your branding to the next level!
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
#209 The No. 1 Transformation Expert on Building Muscle, Burning Fat & Biohacking Your Best Body
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
Episode #141 Dr. Robb Kelly on addiction, making amends and changing your mindset to change your life!
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
#44 Amanda Bobby Cooper on MMA, training and beating doubt
Episode #124 Josh McCartney on building Good Habits, Self-Confidence And A REMARKABLE Memory
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
#194 Yats Palat on how to heal our past traumas & reparent our inner child for a happier future!
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
#95 Unleashing Mental and Physical Strength with SAS Veteran Jay Morton
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
Episode #86 Ben Ebbrell on how to get Sorted with your cooking
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
Episode #119 Mike Greenfield on how to level up your home cooking!
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
#53 Nick ‘Chewy’ Albin on how to transform your life through BJJ!
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
#215 – Louee Dessent-Jackson: Bringing History to Life, YouTube Success & Following Your Passion
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
#76 Josh Barnett: Discovering your true potential through Masculinity, Mental Toughness & Competing
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
#63 Ben Angel on how to bio-hack your way to peak performance in your life
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
#70 Geraint Jones on fighting the war against PTSD to become happy again
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
#61 Aaron Alexander on how to align yourself to achieve your goals!
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
Episode #152 Lucas Handwerker on how hypnosis can change your life!
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
Episode #134 Jonathan Decker and Alan Seawright on going to the cinema for therapy
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
#20 Dan Wells on why you need to try Cross-Fit right now to become the best version of you
Podcast: Play in new window | Download
Subscribe: Email | RSS | More
Episode #107 Alice Little on how to level up your sex life
Podcast: Play in new window | Download
Subscribe: Email | RSS | More